FAQ
Your questions, answered
About the collection
What makes Allura Couture House different from other maternity brands?
Most maternity clothing is designed around practicality. Allura is not that brand.
We create couture gowns for the moments that matter, a wedding, a gala, a baby shower, a maternity shoot, a special dinner. Every piece is hand-finished in Dubai in a run of nine: three pieces per size. When a design sells out, it is retired forever. You will not find your dress on anyone else.
Who designs the collections?
Every collection is designed by Andreea, founder of Allura Couture House and mother of two. Each collection draws inspiration from a specific place, mood, or feeling, no two collections share the same aesthetic. Once a collection is gone, it does not return.
Will sold-out styles ever come back?
No. Each design is produced once, in a run of nine. Once those pieces are sold, that gown is gone forever. If a style you love is running low, we recommend not waiting.
Are these dresses suitable for postpartum wear?
Yes. Our silhouettes are cut to flatter both a pregnant and postpartum body. The flowing, structured designs celebrate your figure at every stage, bump or no bump.
Sizing
How do I find my size?
A full self-measurement guide and size chart are available on every product page. Measure yourself and compare to our chart, your measurements will tell you everything you need to know. Our silhouettes are designed with generous, elegant cuts that work across all stages of pregnancy.
What if my size sells out?
Because we produce only three pieces per size, sizes can sell out quickly. If your size is no longer available, you are welcome to join the waitlist on the product page and we will notify you if stock becomes available though restocks are rare.
Shipping & Delivery
Your gown is ready. Here is how she reaches you.
UAE delivery
All UAE orders are dispatched the same day (for orders placed before 2pm GST) and delivered within 1–2 business days via free express courier. UAE shipping is complimentary on all orders.
International delivery
We ship worldwide via premium express courier at a flat rate of AED 150.
Delivery times vary by destination:
| Region | Estimated delivery |
|---|---|
| GCC (Saudi Arabia, Kuwait, Qatar, Bahrain, Oman) | 2–3 business days |
| Europe & UK | 3–5 business days |
| USA & Canada | 4–6 business days |
| Rest of world | 5–8 business days |
These are estimates and may vary due to customs processing in your country. Once dispatched, you will receive a tracking number by email so you can follow your order in real time.
Customs & import duties
Any customs duties, VAT, or import taxes applicable in your country are the responsibility of the customer. We recommend checking your local import regulations before ordering. Allura Couture House is not responsible for delays caused by customs clearance.
Order tracking
Every order includes full tracking. You will receive your tracking number by email as soon as your gown is dispatched.
A note on our packaging
Your gown is carefully wrapped and shipped in protective packaging designed to preserve the fabric and structure of the dress during transit. Every order leaves our studio with the same attention it was made with.
What is your returns policy?
We accept size exchanges for UAE orders within 14 days of delivery, subject to availability. International orders are not eligible for exchange. For full details, please visit our Returns & Exchanges page.
If your item arrives damaged or defective, contact us within 48 hours and we will always make it right.
Care
How do I care for my Allura gown?
- Dry clean only
- Store in a garment bag
- Keep away from prolonged direct sunlight
Each gown arrives with a care card. Treat her as the investment piece she is.
Contact
How do I get in touch?
Email: andreea@alluracouturehouse.com Instagram: @alluracouturehouse
With love, Andreea & Allura Couture House
Handle with care. I am couture.
